What's New in the industry

How to Use Local Events to Create Engaging Summer Content
Summer in New Orleans is more than just hot weather—it’s a season packed with festivals, parades, concerts, and community happenings that offer a rich opportunity for businesses to create engaging content. For brands trying to stay relevant and drive engagement, tying content to local events can make messaging feel timely,

Boost Summer Sales with Local SEO Tactics in New Orleans
As temperatures rise, so does the potential for businesses to capture new customers searching for summer-ready services. Whether you’re a restaurant, retail shop, or service provider, summer presents a valuable opportunity to strengthen your local visibility. By implementing smart local SEO strategies, your business can outshine competitors and draw in

Automate Your Business Before Vacation Season Hits
As the summer sun begins to dominate the skies, most business owners start thinking about time off, weekend getaways, or simply shorter workweeks. But if your systems aren’t automated, stepping away—even briefly—can mean missed leads, slower responses, and lost revenue. That’s where preparation becomes essential. Whether you’re a local boutique,

Why June Is the Right Time to Redesign Your Website
As temperatures rise and businesses prepare for the second half of the year, June presents a prime opportunity to assess your online presence. Website trends, SEO algorithms, and user behaviors evolve rapidly—and if your digital storefront hasn’t kept up, your traffic and conversions might be suffering. Whether you’re targeting tourists

Is Your Website Ready for Summer Traffic? Speed, SEO, and Mobile Tips
As the heat rises, so does online activity. With summer just around the corner, New Orleans businesses must ensure their websites are not only visually appealing but also optimized for peak performance. Whether you’re promoting seasonal services, events, or products, your website’s speed, mobile experience, and search engine visibility play

Top 5 GMB Mistakes New Orleans Businesses Make (And How to Fix Them)
One of the most common and damaging mistakes businesses make on Google My Business (GMB) is failing to fully complete their profile. Leaving sections like business hours, service areas, or business descriptions blank is a missed opportunity to build credibility with potential customers. In a city as competitive as New